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What Social Media Is and Isn’t


Social Media in a nut shell

Social Media Is:

  • the gazillion conversations and interactions people are having online right now.
  • about making connections.
  • networks like Twitter, Facebook, Youtube and Flickr (just to name a few).
  • a dialogue.
  • king.
  • a conversation.
  • about listening.
  • changing the way we communicate online.

Social Media Isn’t:

  • just another (one-sided) marketing channel.
  • easy.
  • a monologue.
  • geeky.
  • just a fad.
  • a short term fix.
  • a piece of cake.
  • for everyone.

Author Tim Lupo

Tim has expertly managed over 40 projects with his fastidious attention to detail, inherent compassion, and unlimited energy. Tim holds an MBA in global business leadership and brings his entrepreneurial spirit to every project.

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