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Defining the User’s Online Experience: InspiredM


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Fresh Tilled Soil was recently featured on  If you’d like to read the entire article about “Defining the User’s Online Experience: Finding Balance Between Art and Science,” Be sure to read the full article here.

Article Highlights-
– Ability to balance “art” and “science” in web design.
– How 37signals and Apple work to balance the aesthetics and functionality of their websites.
– If you don’t put emphasis on the exerpience, sales will have to work harder.
– “Science” supports the “art.”

Author Tim Lupo

Tim has expertly managed over 40 projects with his fastidious attention to detail, inherent compassion, and unlimited energy. Tim holds an MBA in global business leadership and brings his entrepreneurial spirit to every project.

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