Fresh Ideas

Boston, MA – Today, Fresh Tilled Soil, one of the Northeast’s premier user-experience and digital design agencies, announced they have joined Boston digital product company, ADK Group. This move brings together two of the Northeast’s leading digital product companies, and deepens ADK’s…

  Pluralsight is looking to change the way the world learns, and they are using data and human-centered design to do it. That may sound like a big goal, because it is, but I wouldn’t count them out. James Aylward is the…

What product management is and why it’s so relevant today . . . This post is an excerpt from Chapter 1of “Product Leadership” by Richard Banfield, Nate Walkingshaw, and Martin Eriksson. Read the full book on Safari. . . . As Marty Cagan, founding partner of Silicon…

Did you know that the $700M GPS sports watch business was started by a fifth grader who created a lawnmower out of a coffee can, a fan, and a crutch? Well, sort of. Claudette Stevenson was on the forefront of the GPS-enabled…

Product managers mostly hate roadmaps, says Phil Terry, who put it even more bluntly in the title of his article product roadmapping sucks. Serial Boston entrepreneur and current Drift.com CEO David Cancel generally agrees: Some have even gone so far as to…

Ask any product manager how they got into the role, and they are likely to share some story about how it “happened by accident” or “they had some other job and they fell into product management.” Some even say “I didn’t know what…