Fresh Ideas

Product Hero is our bi-weekly series that highlights outstanding members of the product management community. These industry leaders share tips on processes, team building, how to be a better product manager, and who they are outside of their careers. This week our…

Product Hero is our bi-weekly series to highlight outstanding members of the product management community. These industry leaders share tips on processes, team building, how to be a better product manager, and who they are outside of their careers. This week our…

  We’ve written a lot about Design Sprints here at Fresh Tilled Soil. I’ve personally run well over one-hundred of them and taught thousands of students over the years. One aspect that’s critical to working through a Design Sprint is the mindset…

Dear [product/service/process], We have to talk… It’s not you, it’s me… Yes, this is a “Dear John” letter. But it’s not just any Dear John letter. A Dear John letter, also known as a breakup letter, is a great exercise to identify…

This is the second in a four-part blog series on how to get started with redesigning your website. In this series, we’ll help you identify and navigate some of the key questions to answer before you push any pixels, write a line of…

In our last few Design Sprint Shorts, you’ve identified your key personas and mapped their full experience and pain points along the way. Now, it’s time to map out all of the actions your customers don’t see. During this episode of Design Sprint…