Pluralsight is looking to change the way the world learns, and they are using data and human-centered design to do it. That may sound like a big goal, because it is, but I wouldn’t count them out. James Aylward is the…
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So You Want to Run an Enterprise Design Sprint?
Have you ever taken a training course or read a book to learn a new skill? Of course you have. Hopefully the instructor/author was interesting, engaging, and you learned exactly what you set out to learn. And then something happened between learning…
When and how to prototype a digital product [Infographic]
7 use cases for product teams Prototyping has become best practice for teams exploring and vetting new concepts. The team could be a startup with a potentially disruptive business model or an established enterprise investigating innovation opportunities or exploring a redesign, but…
The evolving role of product management
What product management is and why it’s so relevant today . . . This post is an excerpt from Chapter 1of “Product Leadership” by Richard Banfield, Nate Walkingshaw, and Martin Eriksson. Read the full book on Safari. . . . As Marty Cagan, founding partner of Silicon…
What is a Design Sprint?
Maximize your chances of making something people actually want This is Chapter 1 from “Design Sprint: A Practical Guidebook for Building Great Digital Products,” by Richard Banfield, C Todd Lombardo, and Trace Wax. Design Sprint was just recently named one of the 100 Best Product Design Books…
User Experience Maps vs. Service Blueprints
What is the difference and when should I use them? Experience mapping has become a very popular approach to visualizing and aligning an organization around the experiences they are creating for their customers. A simple Google search will reveal several types of maps,…