We have a lot to be grateful for this year: a wonderful team at Fresh Tilled Soil, amazing clients, and a great product community that we have been fortunate enough to collaborate with. And there’s one more thing to add to this…
Fresh Ideas
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When and how to prototype a digital product [Infographic]
7 use cases for product teams Prototyping has become best practice for teams exploring and vetting new concepts. The team could be a startup with a potentially disruptive business model or an established enterprise investigating innovation opportunities or exploring a redesign, but…
Me, Myself, and I: Managing Multiple Product Profiles
For many of us, navigating through a digital product is relatively straightforward once we’ve used it a few times. You have your utility navigation, a primary nav menu, sub-navigation if applicable, and the act of moving around the product by using its…
User Onboarding: PART 2 – A Case Study
In Part 1 of this two-part blog series, we defined user onboarding and described the 4 most common approaches. In this post, we describe the results of testing two of these approaches with two of our clients—we’ll call them Client A…
User Onboarding: PART 1 – The 4 most common approaches
“User onboarding is the practice of making your product or service as easy as possible for new customers to get value from.” —Samuel Hulick of UserOnboard.com Why focus on onboarding? You never get a second chance to make a first impression is…
How we prototype
We’re often asked about our process of prototyping and testing designs for web applications and digital products. In this brief video, we outline a very basic overview of the process we use to design screens and create clickable prototypes using InVision. We…