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10 Killer Referral Tactics


killer_referral_tacticsby Richard Banfield

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Referral marketing is by far the best and most cost effective way to generate new business. Referrals generate more loyal clients, more motivated buyers and sellers, more profitable deals, and an increase in referral opportunity. The question isn’t whether you should be creating a referral strategy but how do you create one.

Author Richard Banfield

As CEO, Richard leads Fresh Tilled Soil’s strategic vision. He’s a mentor at TechStars and BluePrintHealth, an advisor and lecturer at the Boston Startup School, and serves on the executive committees of TEDxBoston, the AdClub’s Edge Conference, and Boston Regional Entrepreneurship Week.

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