Services > Web Marketing

The web is not new anymore but the landscape is still changing every day. Many of the biggest and most important websites were not even in existence two or three years ago. Our team has been marketing on the web as long as the web has been around. We’re a full-service interactive agency, and that means we provide a range of e-marketing services. We can help you market online in range of different ways, including e-newsletters, email promotions, mini-sites, splash pages, affiliate programs, blogs, RSS feeds, podcasts, search marketing, banner ads and sponsored content.

Packaged Marketing Services

Referral Marketing
Referral marketing is any strategy that encourages individuals to pass on a message to others about a company’s product or service. The goal in any successful referral marketing campaign is s to create the potential for exponential growth in the messages influence as the information is passed by friends, co-workers or family, people the end-user is likely to trust. Referral marketing has been described in many ways, such as "word-of-mouth," "creating a buzz," "leveraging the media," "network marketing." Most companies don't have the resources to properly administer a referral marketing campaign. We have created an inexpensive service to fill that void. Using our suite of services and products you can create, track, acknowledge and reward your referral marketing campaigns.

Affiliate Marketing
Building a community of partners that will actively or passively market your site as affiliates can be the smartest move you can make. Amazon currently generates about 30% of their sales from their affiliates. To create an affiliate program you’ll need the tools and the strategy to make it a success. We offer a full service affiliate development program which includes our own custom built affiliate management tool and all necessary strategic consulting services.

Email Newsletters
We can produce, manage and maintain your entire e-Newsletter campaign. Currently we manage the e-newsletter requirements of several of our clients, ranging from small local businesses to national campaigns reaching hundreds of thousands of customers every month. Email communication is inexpensive and delivers immediate results.

Search Engine Marketing
We all use search engines to research the companies we buy products and services from. It’s so common that if you are a traditional business approximately 75% of all your customers will visit your website before they call you of visit your store. Web based business will be under even more scrutiny as customers ‘Google’ them for more information. Designing and developing your website is only the first step in creating a credible business or product. You must also make sure you get found by your customers. Read more about our SEM services.

Usability Studies & User Workshops

Whether your web site is selling a product or signing up a member, each website and web application has an end goal to accomplish. How do you know if your website is converting potential customers into actual customers? Fresh Tilled Soil provides Usability Studies and User Workshops for all web businesses that need to evaluate the websites and web applications. Improving usability is the one area that websites and web applications can rise above their competitors with a small investment of time and money. performance and robustness.

More About Usability Studies & User Workshops

Affiliate Design Creatives

Your web marketing campaign’s success rests heavily on the creativity and conversion potential of your banners and web ads. With over 10 years of experience running web campaigns for hundreds of companies in dozens of countries we know what works. Let us help you design the best possible set of creatives to get your users clicking and buying.

See Examples and Pricing