Author Matt Gemmell recently put together a heartfelt blog post about dealing with distractions in everyday life. The article starts off from a professional standpoint with a focus on productivity but quickly morphs into something deeper as Matt talks about typical offline distractions. The following quote jumped out at me relating to turning off the noise:
There’s some discomfort in closing the door on things that are vying for your attention. I think the heart of it is that it feels arrogant, somehow – and maybe even cruel. Exclusion isn’t something we’re very comfortable with, because we know that if we were on the receiving end, it would hurt. We prefer to give others the benefit of the doubt.
That’s a fine principle, but it can be taken too far – and I think that it has been taken too far. We’ve conditioned ourselves to grant everyone and everything an audience, and we’re suffering for it. Productivity is the first casualty.
You can check out the rest of the article over on Matt’s blog.
We may be at the beginning stages of a social overload in our everyday lives. It will be interesting to see how or if we start to turn away in favor of a more targeted experience.