Blog

Category: General

A Parallel in Industries >

Recently, we began a series of redesign discussions with SPEC Process Engineering in Burlington, MA. We’re thrilled to be working with them and have already learned quite a bit about More…


Perfectionism is the enemy >

The failure of a website or business launch is almost always due to the pursuit for perfectionism. “If we just add this feature…” or, “…we have to get this logo More…


Improving on great: Gmail meets Basecamp >

My email application of choice is gmail. My personal task management application of choice is Highrise from 37Signals.com. Our company also uses Basecamp for all our design and search marketing More…


To Take Equity in a Company or Not >

It happens quite often that when I’m having a meeting with a potential client, I am asked if we would be interested in equity in the company. This is a More…


Taking Pride in Your Work >

About an hour ago, I went out for lunch and as I was walking down the street I saw a middle-aged guy trying to tie a dozen baloons onto a More…


You can’t create what you want by focusing on what you don’t want >

Most people have the desire to create something positive in their lives. Unfortunately we have a habit of describing what we want through the lens of what we don’t want. More…


No competition is a lie or at very least a bad sign >

It is a counter intuitive position to think of a healthy company as one with good competitors. In any entrepreneurial dream is the desire to create something where no competition More…


Apple AirBook arrives >

I nearly hugged the FedEx guy when he arrived with my new AirBook last week. Based on the number of tatoos he had it’s a good thing I decided not More…


XM Makes Signing In Tough >

I have XM Radio in my car, which I love. However, when I tried to sign up for my online account I encountered something from the Internet Dark Ages. Why More…


How to Save a Waterlogged BlackBerry Pearl >

Last week I made an idiotic mistake and dropped my BlackBerry Pearl in the vicious slush and rain of our Boston winter. I didn’t notice I had dropped it and More…


Simple is not a Strategy >

Simplicity has always been the cornerstone of successful design. Who can argue with the genius of E=mc2 or the architecture of Mies van der Rohe? The problem with the word More…


Hofstadter’s law >

“Hofstadter’s law, conceived by the cognitive scientist Douglas Hofstadter, goes like this: any task you’re planning to complete will always take longer than expected – even when Hofstadter’s law is More…